Global Field Marketing Manager

Job description

Job responsibilities

• Own the end-to-end planning and execution of global conferences, exhibitions, and company-hosted events
• Translate product capabilities into compelling booth experiences, demo showcases, and offline storytelling
• Lead booth design direction and coordinate with internal teams and external vendors to deliver a premium brand experience
• Manage the full event lifecycle, including planning, onsite execution, and post-event follow-up
• Partner closely with the sales team to track leads, support conversion, and measure event ROI
• Handle onsite operations across international events, including setup, vendor coordination, VIP hosting, and issue resolution

Job requirements

• Bachelor’s degree or above
• Experience in field marketing, conference marketing, exhibition planning, or related roles in technology, B2B, internet, or SaaS companies
• Strong understanding of how technical or software products should be presented in offline environments
• Strong taste in visual presentation, spatial design, and brand experience
• Highly self-driven, execution-oriented, and comfortable with frequent international travel
• Able to stay calm under pressure and respond quickly to onsite challenges
• Preferred: experience independently owning the full end-to-end cycle of international events