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RobCo

Robot type
Industrial Automation
Location
AustinTexasUSA
Job type
Commercial Operations
Posted
Sep 16, 2026
Full-time

Regional Director, Sales

Job description

We solve our customers' most pressing pain points - labor shortage, cost pressure, workplace safety, and national reshoring - across the full spectrum of Autonomous Industrial Robotics. With $160M raised from investors including Lightspeed, Lingotto Innovation, and Sequoia, 200+ people globally, and 2.5M+ operating hours in the field, we are deploying robots in factories across Europe and the United States - with our US operations headquartered in Austin, TX, and our RobCo Bay Area Demo Lab in San Francisco.

Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you…

Job responsibilities

  • Recruit & Scale Talent: Attract, hire, and onboard top-tier Enterprise Account Executives to rapidly expand RobCo's US sales team.
  • Lead & Manage Sellers: Coach, mentor, and empower Account Executives through deal strategy, executive engagement, and active pipeline reviews to ensure individual and team quota attainment.
  • Drive Regional Revenue Strategy: Design and execute the overarching US sales strategy to penetrate key manufacturing and industrial verticals across North America.
  • Executive Stakeholder Alignment: Support team members in high-stakes C-level negotiations and build strategic partnerships with key enterprise decision-makers.
  • Establish Operational & Pipeline Rigor: Enforce strict pipeline hygiene, accurate forecasting in Salesforce, and data-driven performance management across the sales organization.
  • Partner Cross-Functionally: Collaborate with Solution Engineering, Product, and Marketing leaders to optimize sales enablement, alignment, and go-to-market execution.
  • Represent the Brand: Act as an executive spokesperson for RobCo at industry trade shows, executive roundtables, and key automation forums.

Job requirements

  • Degree in Business Administration, Engineering, Industrial Management, or comparable experience.
  • Proven track record of direct sales leadership, with demonstrated success recruiting, managing, and scaling teams of Enterprise Account Executives.
  • Several years of experience in Enterprise SaaS, Robotics, or Industrial Automation Sales, closing complex B2B deals within the US market.
  • Consistent track record of achieving multi-million dollar regional revenue quotas and leading teams through complex, multi-stakeholder deal cycles.
  • Deep knowledge of value-selling methodologies (e.g., MEDDPICC) applied to hardware, software, or Robotics-as-a-Service (RaaS) solutions.
  • High standard for data quality, pipeline hygiene, and accurate sales forecasting.
  • Willingness to travel up to 50-75% within North America for client meetings, trade shows, team events, and international offsites.
  • Culture-aligned mindset: Strong ownership mindset, high drive for results, and a pragmatic, solution-oriented working style in a fast-paced scale-up environment.

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