Starlink Communications Manager (Campaign Management)

Job description

Job responsibilities

• Own audience definitions, targeting rules, eligibility logic, nested conditionals, and conversion reporting for consumer email; keep them current against product and brief.
• Validate and document sources, decision rules, and results so every send is reproducible and auditable in production
• Issue a write-up for each campaign, confirm it matches requirements before go-live, and own ongoing performance reporting after instrumentation: dashboards and regular reporting on sends, clicks, attributed orders,…
• Own pre-purchase sequences end-to-end: nurture, abandoned cart, and related lead follow-up — targeting, branching logic, and content
• Own all platform-based automated post-purchase emails: targeting, nested conditional logic, templates, triggers, and production reliability
• Keep high-complexity templates current as documented, shared production assets
• Scale upsell and upgrade campaign management — eligibility logic, audience rules, testing, and reporting — into repeatable, high-volume programs
• Support Residential- and Roam-specific campaigns with distinct tracking, organized tests, and market-level conversion reporting

Job requirements

• Bachelor’s degree
• 3+ years in lifecycle marketing, CRM, growth, or consumer communications, owning automated email programs in production
• Bachelor’s degree in communications, marketing, journalism, business, economics, or a related field
• SQL or equivalent ability to define and QA audiences
• Hands-on experience with audience definitions, targeting rules, eligibility logic, and conditional content
• Experience running A/B tests as versioned, repeatable campaigns and reporting on conversion
• Subscription or hardware + service journeys (order, install/activate, retain, expand)
• Comfort with dashboards and performance metrics (sends, clicks, attributed orders, revenue impact)