Business Development Representative

Job description

Job responsibilities

• Proactive Outbound Lead Generation : Identify unseen opportunities in new, competitive, and existing accounts and facilitate interactions with key prospects to drive organic growth.
• Develop Target Account Growth and Penetration Strategies: Work with the sales team to grow business in targeted accounts via data analysis, campaigns and direct interaction with key decision makers.
• Optimize Inbound Lead Quality : Increase velocity of lead intake and qualification. Process incoming prospects from Marketing to build a robust pipeline of Marketing Qualified Leads (MQLS).
• Cultivate Relationships with Key Decision Makers: Identify and follow key decision makers at target companies, nurture relationships, and build opportunities for the sales team to present solutions.
• Prioritized Pipeline Growth : Work with Market Development Directors (MDDs) to develop a list of top accounts in each vertical. Categorize by Existing, Engaged and Develop.
• Act as conduit for Voice of Internal Customer (VOIC) from Sales to Marketing. Communicate content needs and drip campaign ideas to facilitate lead generation and marketing automation.
• Identify and address challenges to improve Sales efficiency.
• Research target accounts’ business issues and goals to offer appropriate business solutions.

Job requirements

• Business or Marketing degree with technical understanding or engineering background with strong sales and business development skills.
• 3+ years of successful B2B sales experience, preferably in industrial automation, material handling, logistics, e-commerce, supply chain, grocery, food & beverage or general merchandise
• Working knowledge of Salesforce.com
• Hunter" sales mentality
• Excellent verbal and written communications, and presentation skills.
• A keen sense of ownership, drive, and creativity is a must
• Ability to travel for sales meetings