Senior Brand Designer

Job description

Job responsibilities

• Make the category desirable : Concept and art direct the work that gives Adaptive Body Therapy a look, a feeling, and a place in culture. Campaign platforms, films, social, and environments.
• Bring the brand system to life : Work alongside the agency while the brand operating system is in development, then extend it into practice: type, color, motion, photography direction, layout logic, iconography, and…
• Design and art direct across surfaces : Hands on work across social, paid, lifecycle, web, deck, print, and in venue.
• Design the moment of discovery : Signage, wayfinding, table surround, and the physical cues in a partner venue that turn a curious guest into a first session. Take print and fabrication through spec, proof, and install.
• Keep the brand coherent as it scales : Help set and hold the creative standard. Review partner and co-brand creative, give partner teams toolkits and guardrails that let them execute locally while the brand stays…
• Build the pipeline that makes volume possible : Asset architecture, version control, template libraries, and an intake and review flow that lets marketing move at campaign speed.

Job requirements

• Table sales. Partner, sales, and investor surfaces carry the authority of a category owner, and give the commercial team creative assets they are confident bringing into a room.
• Consumer utilization. Adaptive Body Therapy lands emotionally before it needs explaining. Guests recognize it, want it, and build a weekly routine around it.
• Craft. The work gets better every quarter, and the bar moves with it.
• Consistency. Every surface we control, and every partner surface we influence, reads as one brand.